• Facebook
  • Twitter
  • Instagram
  • LinkedIn
info@creativewords.cc | 01284 774797
Creative Words
  • Home
  • Services
    • Marketing Magic
    • Customer Gold
    • Team Sorcery
    • Income Alchemy
  • Blog
  • Online Training
    • Book-Writing Gold
    • Demystifying Content
    • Website Gold
    • 60-Second Gold
  • About Us
    • Pricing and How We Charge
    • Testimonials
    • An Interview With Cate
    • Creative Words in Podcasts
    • Our Team
  • Contact Us
  • Search
  • Menu Menu
The Content Alchemist

How many pages?

April 17, 2019/in Websites/by The Content Alchemist

This is one of those ‘How long is a piece of string?’ types of question.

It is, however, something that deserves a bit of thought.

Once you have given some thought to how your website is found and used you’ll be able to start planning out your site with that in mind.

Work it out based on the journey you want them to have as they explore your site.

Inevitably, they will start at your home page. What will they need next? Read a blog? Buy a product? Book a call? That helps you to plan what you most need.

Beyond that, here are a few hints and tips to help you:

1. Go live as soon as you can.

I’m often told, “My website isn’t live because all the pages aren’t ready.”

My view is that you are better getting live when you have one page – even if all it has on it is your email and phone number and a short friendly message such as “This site is under construction. If you’d like to know more about xxxx please email us at xxx@xxx.co.uk“

At least you are catching anyone who is looking for you (plus, if you are a new business, it means you can get business cards sorted and you can start giving them out).

2. Add as you go

This is the corollary to point one. You can add new pages gradually as you go along, setting each page live once you are happy with it.

There are certain things you have to do quickly – such as a privacy policy, for example, so here is a suggested order:

  • Home page
  • Privacy Policy (you are required to provide this – but there are plenty of helpful template versions available)
  • About
  • Products/Services
  • Testimonials

3. Take a ‘top down’ approach

There are a few pages that everyone should have but, to get information out to people in the best way, it is worth starting with all the summary pages. For example, if you offer a range of services just do a single page explaining them all at a simple level (one short paragraph per service). Then do your first ‘About’ page (two sentences on the business, a phone number and contact email).

Only then do you go back and start creating the detail about each service and more in-depth pages below the ‘About’ page (Meet the team, Frequently asked questions, etc).

4. Don’t go mad!

I can’t tell you how many sites I’ve seen which have so many pages no one could ever read them. Your average visitor is unlikely to want to wade through pages and pages of technical data and long complicated explanations of your services. Keep pages to under 500 words (less if you can) and write them so that your ideal customer can understand enough to want to take the next step.

By following these four steps, your website is going to be ready to start getting to work for you sooner rather than later.

Creative Words offers a range of web content services to fit any small business budget. Contact us to arrange a call.

Tags: #creativewords, content, hints & tips, quality over quantity, web pages, website
https://www.creativewords.cc/wp-content/uploads/2019/04/BlogHeader_WebsiteWow_Blog2_FINAL.png 315 560 The Content Alchemist https://www.creativewords.cc/wp-content/uploads/2022/07/CW-LOGO-R-Landscape-White-300x128.png The Content Alchemist2019-04-17 13:00:102019-04-17 13:00:10How many pages?
You might also like
Passive Income - make money while you sleepPassive Income – make money while you sleep
What’s it all about?
Look around you
content writingHow long will my content creation take?
Keeping up with Social Media
Using content to make a market
Want To Be More Consistent With Your Content?
Using content to give a new customer a great experienceCreating delighted customers from day one
0 replies

Leave a Reply

Want to join the discussion?
Feel free to contribute!

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Recent Articles on The Content Alchemy Blog

  • I’m ready to start blogging – where do I begin? April 23, 2025
  • What do I need to include in my blog? March 18, 2025
  • Do I need to blog? February 7, 2025

The Content Alchemy Blog – by topic

  • Blogging (3)
  • Content for Customers (6)
  • Content for Income (5)
  • Content for your People (6)
  • How to write (7)
  • Industry Insights (13)
  • Lost for Words (8)
  • Making a Market (5)
  • Making Content Work for You (8)
  • Online membership (6)
  • So you want to write a book (6)
  • Telling Your Business Story (7)
  • The expert voice (11)
  • Tools (1)
  • Values in Action (6)
  • Websites (6)
  • Your Questions About Our Services (9)
  • Your Questions About Pricing (3)
  • Your Questions Answered (16)
  • Your Questions Comparing Services (4)

Creative Words Ltd
Old School Hall
Well Street
Bury St Edmunds
IP33 1EQ

Creative Words, the ‘alchemy gold’ icon and ‘Content Alchemy’ are registered trademarks of Creative Words Ltd.

The Content Alchemy Blog

I’m ready to start blogging – where do I begin?

April 23, 2025/in Blogging/by The Content Alchemist
Read more
https://www.creativewords.cc/wp-content/uploads/2025/04/CW_WordPress_BlogHeader_560x315-6.png 315 560 The Content Alchemist https://www.creativewords.cc/wp-content/uploads/2022/07/CW-LOGO-R-Landscape-White-300x128.png The Content Alchemist2025-04-23 18:40:592025-05-06 14:52:20I’m ready to start blogging – where do I begin?

What do I need to include in my blog?

March 18, 2025/in Blogging/by The Content Alchemist
Read more
https://www.creativewords.cc/wp-content/uploads/2025/03/CW_WordPress_BlogHeader_560x315-4.png 315 560 The Content Alchemist https://www.creativewords.cc/wp-content/uploads/2022/07/CW-LOGO-R-Landscape-White-300x128.png The Content Alchemist2025-03-18 17:51:002025-03-18 17:53:25What do I need to include in my blog?
JOIN OUR MAILING LIST
© Copyright - Creative Words | Privacy Policy | Website Terms of Use
  • Facebook
  • Twitter
  • Instagram
  • LinkedIn
It starts with knowing how your website is usedCreating an inviting Home page
Scroll to top