Providing the fishing net
Providing the fishing net? I can imagine you’re wondering what on earth I’m talking about and how this can possibly relate to content for income? Bear with me and I’ll explain! As the saying goes… “Give a man a fish and you feed him for a day. Teach a man to fish and you feed him for a lifetime.” So, when it comes to training, this is ultimately what you’re doing. You’re taking the current…
Online membership – From a one-to-one to one-to-many model
If you're looking to move from a 1:1 to 1: many model, online memberships are a great option to explore. To be clear – online training and online memberships are provided on the same or similar platforms; the difference lies in the outcome you’re looking for and how people pay you. Payment for online memberships are usually monthly, though you might also like to offer an annual payment that’s at a slightly reduced price. Monthly…
How to write a best-selling book and become a millionaire…
If you want to write a best-selling book and become a millionaire, be prepared for a long hard journey and a big dose of luck! Books, in and of themselves, aren’t usually big money-spinners – sorry to shatter any dreams you had around that! While we like to imagine that writers spend their days focusing solely on creating their literary masterpieces, in reality very few writers only write books. Most see their writing as a…
Passive Income – make money while you sleep
“Make money while you sleep” is how passive income streams are generally marketed these days. Sounds like a very attractive prospect doesn’t it, and how hard can it be? Surely if so many people are doing it, it must be simple right?! Simple – yes. But don’t be fooled because simple doesn’t mean effortless. So, what does it take? Creative Words provides content alchemy. We transform our client’s material into gold – and we often…
The ‘Official’ content for your people
There is ‘official’ content for your people that is essential, required and legally needed. While Creative Words is of course great at creating content, we’re not qualified to talk about this particular type of 'official' content. So, for this final blog in our series we’ve invited HR specialist, Pippa Dennitts of Sagegreen, to share her knowledge and expertise to help ensure you get this piece just right. Over to you Pippa… In my role I…
Regular engagement – it isn’t ‘once and done’
When it comes to communicating with your people, it’s important to understand that regular engagement isn’t a ‘once and done’ thing. When people first join, they’re like sponges soaking in information about who you are as a business and why the way you do things matters. Over time however people forget unless, of course, they’re kept engaged and connected to the business. The best way to ensure engagement is to have a plan for your…
How you handle change
How you handle change is key for every business. Let’s be honest, the vast majority of us don’t respond well to it, and our reaction is actually a primal response, because ‘staying the same’ equates to staying safe. So, when there’s change occurring, the main priority for your business is to adopt a communication style that helps your people feel as safe as is humanly possible, while you navigate the changes together. Let’s take a look…
Welcome aboard – content for new joiners
The way you welcome aboard new joiners is vital – first impressions are very important! Statistically a third of new joiners quit in their first few months of a new job, while another third say they knew in their first week that this was a place they wanted to stay for the long-term. So, the lesson here is to invest a little thought and time to retain and make the most of your people. Let’s…