Customer Gold


Does your business focus all its attention on getting new customers?

While we agree this is important, it’s also vital to ensure you don’t forget the customers you already have!

Onboarding is an essential and effective way to keep your existing customers engaged and feeling valued. Buyer’s remorse is a real thing, so it’s vital when a customer makes an investment with you that you immediately engage with them. You need to make them feel valued, so they don’t regret their purchase.

At Creative Words we understand what it takes for your customers to feel valued. Our onboarding content writers will help you…

  • Ensure your customers feel welcomed
  • Inform customers of all the great benefits they can get from their purchase and from staying engaged with your business
  • Stay in touch with customers after their initial purchase to ensure communication channels stay open and you retain connection
  • With a ‘done for you’ automated onboarding sequence if you don’t have the time, knowledge or inclination to do it yourself

A well thought out and implemented onboarding system adds exceptional value to you and your customers. If your onboarding content needs refreshing, or you want to create something from scratch, we can help so get in touch.


Done well, a newsletter will really help you to build brand recognition and awareness. They’re also a great way to stay in regular contact with your customers and give them extra value that others don’t receive.

This added value can be provided in a multitude of ways, such as special promotions and discounts, product updates, and first-to-know announcements.

At Creative Words our newsletter writers understand that the key components of a great newsletter are…

  • Getting your content length just right
  • Providing the right type of information to your audience
  • The placement of your images and text
  • Making sure the overall design showcases your brand
  • Having your all-important calls to action

Consistency and fresh and engaging content are key for newsletters, so if this is an area that you struggle with then working with Creative Words is the perfect solution for you.

Our newsletter writers can take all the heavy lifting off your hands by writing the content and setting up and scheduling your newsletter for you. All you need to do is decide how regularly you want to engage with your customers and approve the final newsletter before it’s sent to their inboxes – it couldn’t be simpler!


If you don’t have email automations set up for your business you’re really missing a trick!

The beauty of automations is that, once done, they streamline many of the communication processes for your business and free up your time to focus on other important things. They also give you peace of mind that while you’re busy elsewhere, you’re still maintaining that all important contact with your customers.

At Creative Words we have the knowledge and knowhow of working with a number of CRM systems to automate your communications, including Infusionsoft, and provide a one-stop-shop for content creation and implementing.

We also ensure that all of your emails hit just the right balance between automation and personal touch, so your customers feel special and valued rather than just a faceless number for your business.

When you combine Creative Words and automation together, the gift of time to your business is immense! There’s no better combination, so get in touch and let’s see where we can create time for you.