“Make money while you sleep” is how online membership services are being marketed these days. It all sounds very attractive.
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Online Membership
How? The LAST question to ask
If you have struck on a brilliant idea for a training course, an e-book series or a membership service, you
It really helps to know what your membership service is FOR!
Okay. I know that title sounds like a ridiculously obvious statement, but you’d be surprised how many people have never
The member journey – think it through
A clear sense of purpose and well defined audience are the foundations of a great online membership service. With these
The quantity question – part 1
You may have noticed that, so far, my blogs have focused very much on thinking about your members. That isn’t
The quantity question – part 2
You may have noticed that, so far, my blogs have focused very much on thinking about your members. That isn’t
The clue is in the name….
If you want an online membership service you need to make your members your first priority. Does that sound a
When is cheap and cheerful good enough?
Not so long ago, my coach raised the question of ‘perfectionism.’ That got me to thinking about that same topic