Values in Action Archives - Creative Words

Values in Action


How We Live Our Values

Did you know that over 80% of people make a buying decision based on the values of an organization? That’s a lot of people! While your sharp well written sales copy will bring customers in, when faced with a choice between you and your competitors, an alignment with a company’s values is often the deciding

business for good

Make a difference to the world

How often do you stop and think about how privileged your life is compared to hundreds of millions of others? The world is full of people who are not as fortunate as we are. It’s shocking and humbling to think that the basic standard of living that we’re accustomed to, is the equivalent of unheard-of

doing right

Doing right by our clients

It would be nice to think that doing right by clients was a value that every business honoured, but sadly it isn’t necessarily the case. Where some might do work for work’s sake, that’s not what we do. At Creative Words we want to do right by our clients, so, if we don’t think we

create something wonderful

Create something wonderful

Creating something wonderful for our clients is a value that runs through everything we do at Creative Words. You see, Content Alchemy is about transformation and creating gold. That’s why the content we create for our clients is bespoke, personal and authentically and wonderfully ‘you’! Yes, the creation process may take a little longer and

image to give the gift of time

Being the gift of time

Being the gift of time is not only one of our values, it is our vision too. And, as we celebrate our 4th anniversary, it’s as important to us as ever. Creative Words founder and director, Cate, explains, “The idea of being the gift of time came to me before our other values were formed.

people before profit

People before profit

At Creative Words our people are the beating heart of our business and are always more important than profit. They come first. Always. And while we’ll always do what we can to deliver great work for our clients, every member of our team is a human being first and deserves to be treated with respect.