content Archives - Creative Words

content Archives - Creative Words

telling your story

Telling your business story

Hands up who loves a good story? Me too! Children and adults alike, we all resonate with stories in some way. And the story of your business is no different. Told in the right way, it can be just as engaging as Jack and the Beanstalk or Rumpelstiltskin. Facts tell and stories sell! So, to

image to give the gift of time

Being the gift of time

Being the gift of time is not only one of our values, it is our vision too. And, as we celebrate our 4th anniversary, it’s as important to us as ever. Creative Words founder and director, Cate, explains, “The idea of being the gift of time came to me before our other values were formed.

create something wonderful

Create something wonderful

Creating something wonderful for our clients is a value that runs through everything we do at Creative Words. You see, Content Alchemy is about transformation and creating gold. That’s why the content we create for our clients is bespoke, personal and authentically and wonderfully ‘you’! Yes, the creation process may take a little longer and


How We Live Our Values

Did you know that over 80% of people make a buying decision based on the values of an organization? That’s a lot of people! While your sharp well written sales copy will bring customers in, when faced with a choice between you and your competitors, an alignment with a company’s values is often the deciding

Planning Content

Planning your Content for 2021

December! A month of frenzy and then, on the 26th, it all goes quiet for a few days. For most small business owners, this is a great time to draw breath, reflect and plan for the new year. So, if during your pause, you’re thinking about content plans for the coming year, here are my


Sharing your wisdom from the stage

Being a speaker and sharing your wisdom from the stage isn’t for everyone! For some, the idea of being centre stage in front of an audience without a script to read from is one of the most terrifying things they can imagine! But, for those of you who like the idea of being a public

Providing the fishing net - training

Providing the fishing net

Providing the fishing net? I can imagine you’re wondering what on earth I’m talking about and how this can possibly relate to content for income? Bear with me and I’ll explain! As the saying goes… “Give a man a fish and you feed him for a day. Teach a man to fish and you feed

online membership

Online membership – From a one-to-one to one-to-many model

If you’re looking to move from a 1:1 to 1: many model, online memberships are a great option to explore. To be clear – online training and online memberships are provided on the same or similar platforms; the difference lies in the outcome you’re looking for and how people pay you. Payment for online memberships

write a book

How to write a best-selling book and become a millionaire…

If you want to write a best-selling book and become a millionaire, be prepared for a long hard journey and a big dose of luck! Books, in and of themselves, aren’t usually big money-spinners – sorry to shatter any dreams you had around that! While we like to imagine that writers spend their days focusing