Ask the Audience
If you don’t know what to write about, remember the first rule of content – it needs to speak to […]
Lost for Words
In talking to people about content, far more of the challenges they experience relate to their ‘dynamic content.’ Dynamic content […]
Getting organised to write your masterpiece
At the start of the year you said to yourself “This is the year that I’m going to write a […]
Getting into print
Someone asked me recently, “How did you get published? Is it expensive?” These days, there are so many different ways […]
It’s not just about the writing
How much of the time it takes to create a book is spent writing? Not as much as you’d think. […]
When writing non-fiction make four decisions first
If you have a non-fiction masterpiece within you, dying to get out, it can feel like a challenge. No making […]
For fiction, you need to consider the four elements
When your ambition is to write a novel, one can sometimes feel rather daunted by the process. It isn’t like […]
To be a writer, first you have to write
Who has started 2019 by saying, “This year I want to write a book?” The desire to write a bestseller […]
Why, How & What to Blog?
Why? Blogging is the perfect way of engaging your target audience by gifting them a snippet of what you do, […]
How to Write – the series summary
Over the last five posts, we’ve delved into how to write. Not the mechanics of syntax and grammar and sentence […]