December! A month of frenzy and then, on the 26th, it all goes quiet for a few days. For most small business owners, this is a great time to draw breath, reflect and plan for the new year. So, if during your pause, you’re thinking about content plans for the coming year, here are my
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Online membership – From a one-to-one to one-to-many model
If you’re looking to move from a 1:1 to 1: many model, online memberships are a great option to explore. To be clear – online training and online memberships are provided on the same or similar platforms; the difference lies in the outcome you’re looking for and how people pay you. Payment for online memberships
How to write a best-selling book and become a millionaire…
If you want to write a best-selling book and become a millionaire, be prepared for a long hard journey and a big dose of luck! Books, in and of themselves, aren’t usually big money-spinners – sorry to shatter any dreams you had around that! While we like to imagine that writers spend their days focusing
Passive Income – make money while you sleep
“Make money while you sleep” is how passive income streams are generally marketed these days. Sounds like a very attractive prospect doesn’t it, and how hard can it be? Surely if so many people are doing it, it must be simple right?! Simple – yes. But don’t be fooled because simple doesn’t mean effortless. So,
Planning it out
Managing dynamic content is all in the planning. Or rather, not having a content plan can be so paralysing that it can kill your creativity. Worrying about this morning’s post is so much more stressful than having to come up with something for six weeks ahead. Having plenty of ideas in the hopper really helps take
Lost for words
In talking to people about content, far more of the challenges they experience relate to their ‘dynamic content.’ Dynamic content is all the content which is regular, and ever changing (blogs, articles, social media posts and networking pitches for example) – as opposed to ‘static content’ which is only changed from time to time (such