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60-second gold

When is cheap and cheerful good enough?

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December 20, 2017
Not so long ago, my coach raised the question of 'perfectionism.'…
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Linked hands

The clue is in the name….

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December 6, 2017
If you want an online membership service you need to make your…
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The quantity question – part 2

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November 23, 2017
You may have noticed that, so far, my blogs have focused very…
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The quantity question – part 1

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November 8, 2017
You may have noticed that, so far, my blogs have focused very…
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The member journey – think it through

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October 25, 2017
A clear sense of purpose and well defined audience are the foundations…
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It really helps to know what your membership service is FOR!

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October 11, 2017
Okay. I know that title sounds like a ridiculously obvious statement,…
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How? The LAST question to ask

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September 27, 2017
If you have struck on a brilliant idea for a training course,…
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Online membership – money while you sleep?

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September 13, 2017
"Make money while you sleep" is how online membership services…
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The Content Alchemy Blog

Does AI herald the end of copywriting as we know it?

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The IT crowd – content for software and technology companies

February 4, 2023/in Industry Insights/by The Content Alchemist
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