The difference between selling from a bricks and mortar shop and selling online are too numerous to mention, but there are various similarities that exist. In an increasingly digital age, they will both be using the power of the internet to advertise their business. It’s true that selling online will bring you to a wider […]
Health & wellness trainers (aka personal trainers or yoga instructors) – you may be known for a solid bench press or the perfect downward dog, but are you known for your strong and flexible online content too? Do people beyond your gym or studio clients know who you are? If not, how do you spread […]
If you follow me on social media, you’ll know I love finding out the origins of words and this week I’m writing about content for coaches. So here we go! The word coach comes from 16th century Hungarian kocsi, meaning “wagon from Kocs”. Kocs is a town in Hungary where they first developed a steel-sprung […]
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The Three Myths of Content
/in Making Content Work for You/by Katie FosterHow to Write – the series summary
/in How to write/by The Content Alchemist